adornela (1).jpg
 

Adorne LA

Sustainable, handmade accessories from Bali's female artisans

Client

Adorne LA

Services

Social media marketing, email template design and automation, Klaviyo integration with Shopify

Timeframe

Since Summer 2018

$0.55 CPC

Adorne LA’s ads consistently earn a cost per click of around $0.55. Each new ad was delivered to an increasingly defined audience, reflecting performance data in terms of age, interests, and purchase behavior.

Audience

Each iteration of Adorne LA’s ads generated more data that could be used to define a more specific audience. Women ages 25-34 were the ideal market, particularly those living in California, Texas, New York, and Florida.

Placement

Ads targeting younger demographics tend to perform best on Instagram—Adorne LA was no exception. Highly relevant verbiage and strong brand voice brought in hundreds of clicks across Instagram feeds and Stories.

Email Templates
and Automation

 

Our design team worked closely with Adorne to develop beautiful Klaviyo email templates. These templates were used in several spring campaigns, including a Mother’s Day drip campaign.

 
Screen Shot 2019-07-18 at 12.48.52 PM.png
Screen Shot 2019-07-18 at 12.49.08 PM.png
Screen Shot 2019-07-18 at 12.49.18 PM.png